Spark of Genius

Series Presented by Microsoft BizSpark

We decided to introduce you to Microsoft BizSpark. This is a  global program that helps software start-ups succeed by giving them access to Microsoft software development tools, connecting them with key industry players, including investors, and providing marketing visibility to help entrepreneurs starting a business.

The Series...

Microsoft BizSpark sponsors Mashable’s series Spark of Genius are proud partners. Each week day they cover a promising new start-up. Each post showcases a promising new software company, and finds the unique feature that separates it from the competition. Full list of coverage can be found on our “Spark of Genius” channel.

Benefits...

First, if you use Microsoft BizSpark member, BizSpark will fast-track the success of your start-up with software resources and support. This is an advantage that will give you a competitive edge and will enable you to make your dreams come true.

Second, there are a number of extras such as connections with key industry players, including investors, and guaranteeing your company marketing visibility. This visibility can be increased if Mashable covers your story.

Last but not least, even if you are not tempted to develop take part in the series or just your own product, just imagine the amazing software tools and programmes that you can access.

We truly enjoyed reading about new developments so don’t impede your own success. Jump in the game now.

Application Criteria...

As opposed to the numerous reviews of new products we write daily, Spark of Genius will have the following special criteria:

* Must be less than 3 years old

* Must never have received coverage on Mashable.com before

* Must have something to showcase to our readers (active site/product)

* Generating less than U.S. $1 million in annual revenue

The Application...

You can fill in an application form for Mashable’s Spark of Genius Series at http://mashable.com/bizspark/. Or become BizSpark member at http://www.microsoft.com/bizspark/About/Default.aspx. And don’t forget to check out how the rest of te world is doing at http://mashable.com/startups/.